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Your Twitter problems...
Your business tweets but no one responds. It's a bit like if a tree falls and no one is there to hear it.
Too Much Noise
It takes hours to build the 'perfect' advert but only seconds to be scrolled over in a sea of tweets. Wasting your time and money.
Organic vs Paid Impressions
Ever skip an advert when it's obvious someone is trying to sell you something? Organic impressions leverage the value you offer as a brand and customers want to engage.